Ireland is home to many of the world biggest tech brands. We have our own Silicon Docks after all. And Squaredot is just around the corner. Our enablement team helps global B2B marketing departments who need specialist local agency support for their brand, content and tactical activations. We have a huge network of subject matter expert writers and designers with flair and big brand experience. We can be your cavalry waiting in the wings. Just holler.
With upheaval in the global economy expected for the foreseeable future, many marketing departments will end up stretched. This shouldn’t result in your global brand getting less exposure. When your global b2b tech marketing department might need the cavalry:
We can help with everything you need to keep your brand in the limelight. We’ve been the supporting cast to many great brand stars. We can roll our sleeves up once we get a thorough understanding of your brand, its guidelines, content and KPIs. We have a network of subject matter expert writers and designers with global brand experience. We can help with all sorts of marketing activations, from building immersive multimedia landing pages, influencer outreach, content pillars, global trends, ebooks and video production.
All clients have different objectives and individual circumstances. From strategising future success to generating leads or building up their brand’s recognition and reputation. Or something else. Regardless of the objectives, all clients will look for ROI and with Squaredot, the proof is in the pudding. Here’s our track record for recent work in numbers.
“We’ve been working with Squaredot for a number of years and we work very much as a partnership. They understand our business, B2B marketing and the inbound methodology. Squaredot worked hand in hand with us to create and deliver this end to end campaign, including the digital hub, eBooks, research and related content that delivered exceptional results for our business”
You, and all your B2B tech peers, are helping grease the wheels and stoke the fires of the global economic recovery. We have B2B tech to thank for helping to open up remote working, collaboration, efficiencies at scale and industry for all. This makes us feel incredibly proud and fuels our passion for this sector. It’s not practical to thank you in person for playing your part, so we put this video together instead.
Do brand guardians have the same consideration, planning and presentation for their brands’ digital homes? If an unexpected visitor shows up on your website homepage, how will they be greeted?
It feels petty discussing economics at a time when Covid 19 is indiscriminately rampaging through society. But we’re just a marketing agency, not front line heroes or scientists, so we’ll stick to what we know.
One day, it was business as usual, the next day, an existential threat started banging at our doorstep. For many B2B tech companies, you may have no reason to pivot your offering. But you will need to be sensitive in your messaging.
When you have a strong brand you have built trust in your market so layering lead generation campaigns on top of a strong brand has a great chance of success.