Dublin-based B2B agency in running for Drum Search Awards

21 Mar 2018 | by Roisin McGinn

Squaredot were judged on an innovative campaign for Ireland’s leading P2P lending company in the B2B awards which focus on search.


Squaredot is delighted to announce their nomination in the prestigious UK-based Drum Search Awards 2018. The Dublin-based B2B creative digital agency is one of 6 contenders for this years award, and the only Irish candidate in the B2B awards Pay-Per-Click category.

Squaredot was judged on their work for Irish peer-to-peer lending platform, Linked Finance. The  client experienced a highly satisfying return on their investment which resulted in new business and heightened awareness of Linked Finance’s brand and services.

‘The team at Squaredot were instrumental in getting our PPC efforts off the ground,’ said Alan Fagan, Head of Marketing, Linked Finance. ‘They quickly established a comprehensive keyword strategy and campaign structure that delivered results from Day 1’.

Squaredot’s campaign proposal incorporated a number of key digital marketing services, capitalising on the agency’s in-house expertise and tapping into acute industry knowledge. The campaign included SEO, email and social media services, as well as content creation, design of display ads and video - and a PPC campaign which used Google tools and Adwords.

It was the pay per click strategy that produced the best inbound marketing results - and ultimately brought Squaredot’s work to the attention of the Drum Search Award judges.

‘We’re thrilled to be in the running for this award,’ said Squaredot Managing Director and co-founder, Ian Blake. ‘It’s a testament to the talent and hard work of our team that we can shine amid such tough competition. We’re up against some of the UK’s most prestigious agencies, but as always, I feel our results speak for themselves. I’d also like to use this opportunity to thank LinkedFinance for the opportunity to work with them, and for trusting us to promote their business and brand.’

One of the most in-demand accolades within the industry, the Drum Search Awards set out to reward great companies for innovative work in search. 

This years winners will be revealed at a black-tie awards ceremony on 25th April 2018 at the London Marriott Hotel Grosvenor Square.

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